Image-Shaping or Marketing?

Illinois Governor Rod Blagojevich formed the Illinois Office of Communcation and Information to have a centralized office for image-shaping. His administration said it would save almost $2 million in combining the public information officers who worked at different state agencies. It will send letters to constituent groups, create public opportunities for agency directors, and grade media coverage of events. Read more from the Chicago Tribune. With a federal investigation into his hiring practices and a re-election just around the corner, the governor has found a way to make the state government turn out as much positive publicity as possible.