More on Mitt's Innovative Fundraising

Last week, I reported on Mitt Romney's innovative fundraising methods. Yesterday, Gov. Romney appeared on Hugh Hewitt's radio show, and here's what he had to say about his fundraising:

This was a new approach to fundraising, which is that we...instead of going around the country and having big parties, and asking people to write checks, which is of course very expensive and very time consuming, we instead had some of my key supporters come here from all over the country, they got on the phones, we had about 400 people who got on phones, and connected to internet, where they could see people's names and addresses and so forth. They called friends, and asked them to make contributions, and people made contributions with credit cards right over the internet. And so we collected the majority of that money on the spot, and at the same time, did it in a very cost effective way. It was a new advance in fundraising in the political world.

If you are a local candidate, you won't be able to match Gov. Romney's numbers. But you can use the same techniques to keep fundraising overhead low. Nothing is stopping you from setting up a website that can accept credit cards via PayPal. Then, you can have your supporters come to your headquarters and make calls. You won't get 400 supporters, but you might get 20 supporters to take you up on this ...