Not Politics as Usual

Interesting brief on politics and the internet:

Political consultant Robert T. Shepardson, who is advising the presidential campaign of Sen. Barack Obama, D-Ill., injected a note of skepticism into the proceedings. While saying the Web is an excellent medium for organizing and fund-raising, it is "struggling with persuasiveness," and not a useful way to convince undecided voters. Huffington expressed some frustration that the medium is not being used in more innovative ways. Shepardson noted, "It is hard to be funky from a messaging point of view when you're talking about the war in Iraq and health care."